The video shows the daily life of a designer and shows the steps of making a finalized product, such as recieving the brief, through to the brainstorming, and the crucial steps to getting the product such as the scooter and the Phantom Bike manufactured to the stage which the client wanted.
From there the product starts to take shape and working with groups are an important as feedback as to how it can be improved and interaction with others can take your product in a good direction. One of the things ive learnt is to constantly keep in contact with clients as they are the major point in the process, trying to satisfy their wants and needs. Having a number of different concepts are good as there are other things you can fall back on if your first concept doesnt go as well as planned.
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